This can create confusion and could detract from the relationships you want to build with your repeat customers. While Amazon FBA does offer multi-channel fulfillment, orders from your website and other platforms will still be sent in Amazon boxes. You don’t have the option to include a personal note from you to your customer or to ship in a box with your brand or even a neutral box. All Amazon FBA orders are shipped in boxes with the Amazon logo. The most obvious place where Amazon places its stamp on your business is on the box.
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With Amazon FBA, you have no choice but to give up some of that control. If you’re like most entrepreneurs, you want control over every aspect of your business so you can make sure it runs properly.
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When there’s a glitch in those systems, however, it’s often the little guy who gets squeezed. To do that, it has efficient systems in place. It can take time and frustrating back and forth with customer service before your correct inventory numbers show up in the system.Īmazon runs an enormous fulfillment and logistics business. Sellers also report extra inventory showing up after they ship to Amazon FBA. To add insult to injury, the amount of your reimbursement may be based on Amazon’s valuation of your merchandise, not what you actually paid for it. In the meantime, once again, you aren’t generating sales.
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When this happens, you must file a claim and Amazon will usually reimburse you for the loss. Your product can also get lost in the Amazon supply chain. Even if the delay doesn’t impact your customers, inventory that sits on a pallet on a loading dock ties up your capital without bringing in money, something you want to minimize in your ecommerce business. This can cause delays in your customers’ shipments that lead to a drop in your seller ratings or even canceled orders. Some sellers have complained of a lag time that can stretch from days to weeks for their inventory to be logged into the Amazon FBA system and ready to ship. Mishandled inventory is one of the problems most commonly reported by Amazon FBA sellers. Amazon FBA sometimes falls short in this crucial metric. The inventory that’s on the shelves and logged into the system is the inventory your 3PL warehouse can pick, pack and ship to your customers. If you sell on Amazon and want to outsource your fulfillment, here are 7 pitfalls to consider before you choose FBA over an independent 3PL provider. While FBA sellers weren’t held directly liable for this failure, thousands of FBA sellers were severely impacted when Amazon enforced last minute changes to their inventory storage policy just before the holidays. Q4 of 2016, in particular, created less than ideal press for the company when a British jury found Amazon UK guilty of shipping hazardous materials by air without proper labeling or packaging.
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If you pull back the Amazon curtain, however, you find the picture isn’t always rosy. Amazon has dozens of warehouses all over the country, and more around the world, so your products may be in your customers’ hands quickly. Fulfillment by Amazon or Amazon FBA lets sellers in the Amazon marketplace take advantage of Amazon’s giant logistics operation to ship their orders.įBA items are eligible for Amazon Prime shipping and Amazon handles your angry customers (which Amazon considers its customers, not yours).